Metro LED Light Panels & Signs

Metro Lights
& Sign ADS

Metro light panels complement street furniture coverage in highly sought-after urban locations. Our metro light panel coverage encompasses the downtown and center city regions – extending reach to educated, affluent professionals where they spend the bulk of their days. These eye level and eye-catching canvases will help tell your brand story to your desired audience.

3 in 4

Notice - 70% of consumers notice and comment on OOH ads while on road trips.

50%

Post Pandemic - Consumer notice of OOH has grown almost 50% compared to pre-pandemic.

83%

Local Road Views - 83% of consumers notice OOH on highways, 82% do so on local roads.

Highlights & Results

Light on size, not on impact

out of home billboard advertising metro lights

What are metro lights panels and how do they work in outdoor advertising?

Metro Lights are eye-level, poster-sized canvases found in city centers and central business districts. They are designed to impact pedestrians and drivers and to promote local businesses in dense urban areas. They make a great complement to other street furniture formats.

Why are metro light panels ideal for reaching pedestrian and vehicle traffic simultaneously?

Metro Light panels are ideal for reaching pedestrian and vehicle traffic simultaneously because of their eye-level, sidewalk-deep location in downtowns and urban areas with plenty of pedestrian traffic and motorists passing by at very low speed. That gives each of them plenty of time to pay attention to your ad.

Can panel advertising be used to support local promotions or event marketing?

Yes, panel advertising can be used to support local promotions and event marketing! Supporting sales, promotions, brand activations, and special events with out of home advertising such as Metro Lights is an excellent way to ensure the success of the event - and an opportunity to engage in context.

Are LED panel signs suitable for displaying QR codes or interactive content?

Yes, LED panel signs are suitable for displaying QR codes, which can serve as a gateway into interactive content and branded experiences. QR codes also offer a built-in measurement metric as those who engage with your ad scan to take the next step.

What metrics are available to measure the effectiveness of LED panel advertising?

Some of the metrics available to measure the effectiveness of LED panel advertising include brand lift, sales lift, and footfall. ��ѿ��Ƶ works with best-in-class measurement and attribution partners such as MFour, StreetMetrics, and GroundTruth.