ÄÛÑ¿ÊÓƵ

Advanced
Capabilities

out of home digital billboard advertisingout of home digital billboard advertising
Integrating emerging technologies to power cutting edge creative, today and tomorrow. 
ÄÛÑ¿ÊÓƵ is pioneering the next generation out of home experiences with a focus on developing creative innovations for our current media formats, technical platforms, and unique locations.

Most importantly, our creative innovations are tethered to reality, ensuring new opportunities are both feasible and scalable before productization and being released as an Advanced Capability from ÄÛÑ¿ÊÓƵ.
out of home advertising xlabs

TECHNICAL RESEARCH

Investigation of concepts against emerging technologies and platforms to evaluate development feasibility, scalable application, and seamless production pipelines. 
ÄÛÑ¿ÊÓƵ XScape
Dimensionalize out of home campaigns with stunning anamorphic and spatial 3D on select large and small format digital media.

FEATURED CAMPAIGNS

ÄÛÑ¿ÊÓƵ XPress
Power out of home campaigns with real-time dynamic data and moderated social content on digital media nationwide.

FEATURED Campaigns

out of home digital billboard advertising
Lotto.com brings big winnings to transit
Ìý— 
Lotto.com and Havas partnered with XLabs to bring real-time daily games and jackpots to transit riders using ÄÛÑ¿ÊÓƵ XPress. 
out of home digital billboard advertising
Fox Sports Brings the World Cup to the NYC MTA
Ìý— 
Fox Sports and Dive Network partnered with XLabs to feature upcoming schedules, current live matches, scoring and other information in an ÄÛÑ¿ÊÓƵ XPress dynamic campaign that lasted the entirety of the World Cup.
out of home digital billboard advertising
Fast9 drives box-office sales
Ìý— 
Universal Studios tapped XLabs to power-up the traditional OOH movie poster with nearby theatre locations and upcoming showtimes relevant to individual DOOH coordinates using ÄÛÑ¿ÊÓƵ XPress dynamic digital. 
ÄÛÑ¿ÊÓƵ QRad
Command out of home campaigns with responsive audience control on select small format digital media.

FEATURED CAMPAIGNS

ÄÛÑ¿ÊÓƵ XTend
Awaken out of home campaigns with mobile augmented reality across static and digital media nationwide.

FEATURED CAMPAIGNS

Clients Say

The result was clearly above our expectations in terms of ideation, execution and design. The communication was seamless, the turnaround time and result always on point.

Chiara Leoni
Trade Marketing Manager, North America,
Inter Parfums, Inc